Design, analysis and optimisation
If you need a new or better website, we have a service for you
What is the next step in your project?
Starting from user needs
You know that an on-line business does not begin with its visual design.
Users understand the business model and its key performance metrics is the basis for starting work.
Check that it is ok
An on-line business is complex. We know that.
It is not easy to continually check that everything works as it should work.
Make sure that users can use your website easily and without errors.
Optimise for results
What business would not want to influence those users who are not motivated to buy, contract, book or subscribe?
With the scientific method, we explore changes that have a positive effect on revenue growth, cost savings and improved satisfaction.
Transformation with creative thinking
That business is performing well doesn't mean it cannot perform better.
Take advantage of new opportunities with integration in the customer's purchasing cycle.
We help you in all phases of your project
Strategic on-line marketing and business consulting
Business viability, your product differentiation, understanding of key performance indicators, business process operations (purchasing, logistics, technology, marketing ...), research of user experience in buying processes, optimisation of purchase, conversion, loyalty, prescription ...
We help you to focus your efforts on measuring your company. We audit your analysis processes and design a measurement strategy to guide you towards achieving your business goals
Implementation of web analytics and on-line marketing tools
From data capture to multichannel experience customising your customers. From your goals and requirements, we do the technical design with the necessary tools We give support during installation because you may be doing the opposite of what you should if your decisions are based on erroneous data from Google Analytics
Google Tag Manager Implementation
Installation and configuration of Google Tag Manager will help integrate data from your visitors with your tools and third-party tags (affiliates, remarketing, etc).
Custom design of Dashboards from the KPI and most relevant data. Automated data update integrating different data sources.
Alerts and incident detection
When something stops working there is nothing worse than not realising. Slowness? Unavailability? Not found? Abandonment of a process step? Devices? Tagged? Problem in-page? Better to be forewarned so you can see recordings of visits to realise what the problem is.
Persuasive design architectures
Interviewing your customers to know what variables can affect their behaviour. Knowing how they are reacting helps us to better conceptualise usage scenarios and make more persuasive site architectures.
Quantitative and qualitative analysis
We will detect conversion issues, from all data channels, pages, processes, segments, recordings of visits, available surveys, etc. From the identified opportunities, we prioritise testable pages.
Advice on how to attract more visitors
Analysis of potential traffic and traffic. Helping technicians, designers, editors, publisher, marketers ...
Development of adwords scripts and google apps scripts
Identification, personalization & behavioural targeting
Implementation of features and configuration tools that allows you to customise your customers multichannel experience.
Prioritisation of you product catalogue
Implementation of criteria for organising your ecommerce products (probability of turning, visibility, profitability, sales, etc.)
Define a profitable acquisition strategy
Align campaigns with your business strategy. Attributing the success to a campaign or another depends on the attribution model you use.